16 new Drifting programs and 17 new Rally programs for 2008 (33
x 2008 motorsport programs + 14 x 2007 motorsports programs for a total of
47 motorsports programs
Hi-Definition - All
programs are shot in Hi-Definition and are available in either Hi-Definition or
Standard Definition.
In 2008, (2) solid motorsports series that will each involve one (1) set of
programs based on the head-to-head competition and another set of programs based
on the "behind-the-scenes" of the race scene.
Rally
America (www.rally-america.com)
Rally Notes: Travis
Pastrana (FMX double backflip fame) retired from FMX and is the poster boy for
Rally America. Travis just won the 2007 Rally America championship and is
focused on 2008. Dave Mira (BMX legend) is retiring from BMX and will be racing
in all the 2008 Rally America events. The X Games has added Rally to their
Summer Games and it is turning into a signature event for them.
. The sport is very popular in Europe and has caught the
interest of the young US male demographic due in large part to Travis
Pastrana's involvement and the X Games promotion.
Drift
Style (www.formuladrift.com)
Drifting Notes: Each of the domestic Formula
Drift events sold out on-site in 2007 and ticket demand is crazy for
2008; drifting is taking off in the United States and there's very strong
interest in DVD's of drifting products...all positive signs that drifting is
gaining a foothold and will be here to stay. Red Bull has agreed to sponsor the
2008 Drifting World Championships, which will be the final program in this
year's Formula Drift and Drift Style series.

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